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The NOW Massage, by the numbers

Every figure below comes from real financed deals — what buyers paid, where, and how the loans performed.

SBA Franchise Directory: listed ✓ (identifier S4680)

52 deals since 2020 · typical deal $533K · 0% failure rate

52

Deals since 2020

$533K

Typical deal

11

Deals since FY2025

0%

Failure rate (FY20–23)

The NOW Massage buyers almost always make it — a 0% failure rate puts it among the safest franchise bets on record.

What buyers pay for The NOW Massage

Most The NOW Massage deals financed between $457K and $660K. Above $660K, you're paying more than 75% of buyers did — make the seller earn it.

Monthly payment (10-yr)
$6,970
Down payment (10%)
$59K
Cash to close (all-in)
$79K

Estimates at today's rates and standard 7(a) terms. Not a loan offer.

Could you get the loan?

Three answers. No documents, no credit pull.

Credit score

Available cash (you'll need ~$79K)

Experience

Recent financings

  • Vestley Southend LLC in Charlotte, NC — $699K (2026) · Gulf Coast Bank and Trust Company
  • Belisle Management Group LLC in Minneapolis, MN — $650K (2026) · Bridgewater Bank
  • Orange Massage, LLC in Pinecrest, FL — $645K (2026) · Gulf Coast Bank and Trust Company
  • The NOW Durham in Durham, NC — $619K (2026) · Gulf Coast Bank and Trust Company
  • Invisible String LLC in Gilbert, AZ — $853K (2025) · Gulf Coast Bank and Trust Company
  • FNOC 3 LLC in Laguna Niguel, CA — $814K (2025) · Gulf Coast Bank and Trust Company
  • Ranger Ritual LLC in Roseville, CA — $776K (2025) · Gulf Coast Bank and Trust Company
  • Mosara Wellness North, LLC in Mckinney, TX — $712K (2025) · First Bank of the Lake
  • VOS Tranquility, Inc. in Maitland, FL — $538K (2025) · Gulf Coast Bank and Trust Company
  • Live For More Danville LLC in Danville, CA — $480K (2025) · Bank Five Nine

Hover or tap a deal for terms: program, rate, SBA guarantee, days to fund.

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Serious about buying a The NOW Massage?

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The NOW Massage brand mark

Who funds The NOW Massage — and where

Every dot is a financed The NOW Massage — 52 mapped.

Financed The NOW Massage locations — list all 52 as text

Top lenders for this brand

  1. 1.Gulf Coast Bank and Trust Company(22)
  2. 2.The Huntington National Bank(6)
  3. 3.Ameris Bank(3)
  4. 4.Citizens Bank(3)
  5. 5.Craft Bank(3)

Most active states

  1. 1.Texas (8 loans)
  2. 2.California (7 loans)
  3. 3.Illinois (6 loans)
  4. 4.North Carolina (6 loans)
  5. 5.Florida (5 loans)
  6. 6.Georgia (4 loans)
  7. 7.Colorado (3 loans)
  8. 8.Arizona (3 loans)

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Common questions

How much does a The NOW Massage cost to buy or open?

The typical deal for The NOW Massage is $533K across 52 transactions since 2020. With the SBA's 10% minimum down payment, that points to roughly $59K of buyer cash on a typical deal.

How risky is The NOW Massage?

0% of The NOW Massage's FY2020–23 deals failed and were written off. Under 1% is excellent; 1–3% is normal; above 3% deserves hard questions before the LOI.

Can I finance a The NOW Massage with an SBA loan?

Yes — The NOW Massage has been SBA-financed 11 times since FY2025, which means it clears the SBA Franchise Directory requirement regularly. Confirm current listing before signing an LOI.

Buying a The NOW Massage franchise

Most The NOW Massage buyers finance the purchase or build-out with an SBA 7(a) loan — up to 90% of the cost with roughly 10% down. The typical The NOW Massage deal financed for $533K, which points to about $59K of buyer cash on a typical purchase. The NOW Massage is listed in the SBA Franchise Directory (identifier S4680), so it's eligible to finance today — confirm current listing with your lender before the LOI. See the lenders that already fund The NOW Massage — a bank that knows the brand approves faster — or pre-qualify for financing to see your likely loan size first.

AI summary

This profile summarizes public SBA financing activity for The NOW Massage — lender activity, typical loan sizes, financing history, and risk and failure signals where available — via CapBench SBA Intelligence. CapBench is not a lender.

Source: CapBench SBA Intelligence, based on public SBA, lender, franchise, FDIC, and related records. CapBench is not a lender and does not guarantee financing.

Agent summary

This page summarizes public SBA 7(a) financing for The NOW Massage — typical deal size, the lenders that fund the brand, geography, and failure-rate context — from CapBench SBA Intelligence. The NOW Massage is confirmed in the SBA Franchise Directory here; CapBench is not a lender and does not sell franchises.

  • 52 SBA 7(a) deals since 2020
  • $533K typical deal
  • 11 deals since FY2025
  • 0% failure rate (FY20–23 cohort)
  • SBA Franchise Directory: listed (identifier S4680)
  • Top lenders: Gulf Coast Bank and Trust Company, The Huntington National Bank, Ameris Bank

Next steps

Check SBA fitFind SBA lenders$9 lender report
Data freshness:
SBA records through 2026-05-31; FDIC through 2026-03-31; page updated 2026-06-17.
Sources:
Public SBA 7(a) loan records; FDIC institution data (BankFind); CapBench lender and franchise enrichment.
Canonical:
https://www.capbench.com/franchises/the-now-massage
API:
https://www.capbench.com/api/public/franchises/the-now-massage
Methodology:
Sources & methodology
  • Informational only — CapBench does not confirm this entity is for sale, eligible for SBA financing, or approved by any lender.
  • Figures come from public records and CapBench methodology; verify before relying on them.
  • Financing figures are historical SBA loan records, not a current offer or franchise availability. Confirm SBA Franchise Directory listing with your lender before an LOI.

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CapBench analysis of public lending records, FY2020–present. Charge-off rate measured on the FY2020–23 cohort. Not affiliated with The NOW Massage.

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